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There is a moment, just after leaving the riverbank in Galati, when the city begins to look different. The familiar promenade grows smaller, the noise fades, and the Danube takes over. From the middle of the river, the landscape opens up, the light changes, and a simple journey becomes a story.

For local entrepreneur Viorel Gagu, this feeling became the starting point for a remarkable business journey. What began with curiosity and a passion for discovering the Danube gradually grew into three connected experiences: GIV Boats, Riviera 80, and Forest Party. Each has its own character, yet all are built around the same idea: the Danube is something to explore, understand, taste, celebrate, and protect.

Motorboat travelling on the Danube beneath a large bridge on a clear summer day.
GIV Boat on the Danube (Photo: Viorel Gagu)
Danube river island with dense riparian vegetation at sunset, reflected in the calm water.

The story begins on the water

GIV Boats was born from a desire to discover the hidden beauty of the Danube and share it with others. Its small-group boat trips take visitors beyond the usual view from the promenade, towards places such as Horse Island, Chiciul Mare Island, the Siret River, the Macin Branch, the area around Braila and, on longer journeys, the Danube Delta.

On board, landscapes are accompanied by stories. Passengers hear about the riverbanks, the places they pass and the living ecosystem beneath the surface. They also discover the story of migratory fish: species whose survival depends on the possibility of moving along rivers to reach the habitats where they feed, reproduce, and complete their life cycles.

Suddenly, the river is no longer just beautiful. It is alive. A conversation about fish migration may begin as a curious story told during a boat trip, but it can change how people see the Danube. Healthy migratory fish populations are part of healthy, connected river ecosystems. Barriers, habitat degradation and the loss of natural river continuity interrupt journeys that have taken place for generations. Tourism, in this context, becomes an opportunity to bring people closer to the river and encourage respect for the ecosystem that makes the experience possible.

A restaurant where the Danube is part of the menu

The story continues at Riviera 80, a floating restaurant in Galati. Here, the Danube is not simply a view outside the window. It is part of the atmosphere, the identity and the experience itself.

Guests arrive for fresh fish and local flavours, but they also come for something that cannot be ordered from a menu: the sunset, the movement of the water and the panoramic view towards Galati. Instead of reproducing an experience that could exist anywhere, the restaurant creates value precisely because of where it is located.

There is something powerful in eating fish on the river while becoming more aware of the ecosystem that supports life beneath its surface. The experience creates a natural link between gastronomy, local identity and environmental responsibility.

View across the Danube towards a city skyline at sunset, with sunlight reflecting on the river.

Crossing the river to find a different rhythm

Then came another question: what else could the Danube make possible? The answer was Forest Party.

Launched in 2025, the concept transformed a forest on Galati opposite bank of the Danube into an outdoor event space accessible only by water. The journey is part of the experience. Guests board a boat, cross the river, step into nature and enter a setting where music, lights and modern event production meet the forest.

The concept grew organically across seven events during its first season, attracting an urban audience looking for more than a conventional night out. The river crossing creates a sense of adventure; the natural location creates a sense of escape. Forest Party demonstrates that nature-based tourism does not have to mean passive observation. It also involve culture, music and shared experiences, provided that the natural setting remains central to the story and is treated as an asset worth respecting.


From local business stories to a wider Danube mission

Together, GIV Boats, Riviera 80 and Forest Party tell a larger story about entrepreneurship along the Danube. One business invites people to discover the river. Another invites them to stay and enjoy it. The third takes them across it in search of a new experience.

This is also the vision behind the DANUBElifelines project, a cross-border European mission working to restore migration routes and habitats for migratory fish across the Danube River Basin. The project reminds us that the future of the river depends not only on scientists, conservation organisations and public authorities, but also on businesses and communities that create economic value while helping people reconnect with nature.

Sustainable tourism often begins with a complex strategy. Sometimes, it starts with something much simpler: a boat leaving the shore, a story about a migratory fish, and a passenger returning home with a new way of seeing the Danube.

Project DANUBElifelines: Safeguarding Migratory Fish and their Habitats in the Danube River Basin and beyond has received funding from the European Union’s Horizon Europe research and innovation programme under grant agreement No. 101213836.
Part of the EU Missions: Restore our oceans & waters
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Motorboat travelling on the Danube beneath a large bridge on a clear summer day.